Capture Untapped Growth
HG Partners shows SaaS and Data companies how to earn more from their existing customers, products and data.
Optimize Your 5-Ps
SaaS companies miss out on an average of 25% in revenue upside from sub-optimal go to market practices, especially Pricing and Product Packaging.
We ensure that you aren’t leaving this money on the table. We work with leaders and investors to find and realize opportunities to improve their go-to-market 5P’s: Product packaging, Pricing, Positioning, Process and Partnerships.
Select Clients Include:
Get Your Pricing Right
Pricing is hard. It’s time consuming. It’s hard to balance the need for new logos with making sure you are charging a fair price.
The solution is value-based pricing. Only 25% of SaaS companies use a value-based pricing model. Those that do grow 30% faster.
We measure a company’s upside potential and employ proven playbooks to put them on a path to accelerated growth.
You’ve Landed, Now Expand
Getting a new customer is 25 times more expensive than upsell an existing one.
We develop customized Land and Expand frameworks to help you capture the low hanging fruit, and in the process increase customer satisfaction and loyalty.
The HGP Expansion Sales Funnel
Benefits
We show clients how to grow their Annual Contract Value (ACV) by 20%+
Impact
We are experienced operators that deliver quantifiable results, not just nice presentations
Efficiency
We solve burning issues and fill resource gaps with experience and proven playbooks.
Visibility
We use a data-based approach with metrics and KPIs to track performance and warn of issues.
About HGP
Michael Himmelfarb, HG Partners Founder & President, has helped dozens of SaaS and DaaS startups solve their most pressing product marketing and go to market challenges.
We leverage an extended team of top notch executives and agencies that provide added industry and functional expertise and perspective as needed.
Services
If you think of the broad range of marketing responsibilities, from communication and branding through to product marketing or even product management, HGP is unique in that it has expertise across the broad spectrum of marketing issues. Clients typically retain HGP to work on more than one area, instituting best practices and executing programs, until the company is ready to hire full time staff.
Account-based Marketing
Land & Expand, and PLG Strategy
Sales Enablement
New Verticals or Markets
Partnership Success
Funnel Growth
Branding & Positioning
Go-to-market Acceleration
Opportunity Identification
Business Planning
Go to Market strategies
Monetizing AI
Distribution channels & Partnerships
Data Monetization
Interim Senior Leadership
Processes and Best Practices
New Markets and Businesses
Product Launches
Mentorship & Coaching
Fractional CxO
Contact Us
Contact us to learn more about our proprietary Price Efficiency Model and how we can help you grow your ACV by 20%+